01
Your connection checks
We’ll keep the next step clear.
Opening your workspace…
Clarity for your organization
Know what brings
people in.
Connect your campaigns to paid memberships, donations, event registrations, and store purchases in Wild Apricot.
Continue with GoogleUse the Google account that has access to your organization’s Google Analytics property.
A clearer path from visit to value
Your campaignA newsletter, search, or social link
A verified paid recordConfirmed in Wild Apricot
A report you can useSources, conversions, and revenue
Paid status stays the authority—even when a member pays by check.
Attribution depends on consent and a matching website visit. Unmatched payments stay visible as unmatched.
Your tracking workspace
Connect the dots.
A few connections bring your campaigns and paid records together.
Setup checks pending
Changes apply only to the organization selected here.
02
Connect your website
Add this snippet to the global JavaScript area in Wild Apricot.
Keep the site’s consent controls in place. Capture starts only after the required checks are complete.
Make every link recognizable
Campaign link builder
Use a tagged link in your next email, social post, or campaign. Consistent names make your reports easier to compare.
Your tagged link
Ready for your next campaign.
Complete the fields to create a link you can copy and share.
Tags describe new visits from this link. They do not add a source to earlier payments.
Saved campaign links
A regular view of what’s working
Monthly reports
Bring Google Analytics activity and verified Wild Apricot outcomes into one report for your organization.
Designed for decisions
From website activity
to paid outcomes.
- Website traffic and campaign sources
- Verified paid conversions by category
- Attributed and unmatched revenue
- Data freshness and verification status
Your first report will appear here after reporting has been validated.